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What is WACC?

By Lior Ronen | Founder, Finro Financial Consulting

Let's talk about a term you've probably heard tossed around in finance meetings or seen in business plans: WACC, or the Weighted Average Cost of Capital. Think of it as the average rate a company pays on its borrowed and owned money.

It's a bit like knowing the 'average interest rate' your business has on all the money it uses, whether it's money you've borrowed or money invested by owners and shareholders.

For those of you steering the ship at startups or deciding where to invest in the tech world, getting a handle on WACC is more than just financial savvy – it's a compass for making smart, informed decisions. It's not just about crunching numbers; it's about understanding the cost of your business's resources.

Whether you're looking at the next big investment or figuring out the value of your startup, a clear understanding of WACC can be your ally.

In this article, we're going to break down WACC in a way that makes sense, even if finance isn't your first language. We'll start with the basics and gradually build up to how you can apply this concept in the unique landscape of startups and private companies.

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At its core, WACC stands for Weighted Average Cost of Capital. It's a financial metric that gives you an idea of what it costs, on average, for a company to fund its operations and growth. But let's break that down into simpler terms.

Imagine your company is a car, and the capital (or money) it uses is the fuel. Some of this fuel comes from borrowing (like loans or bonds), and some from shareholders (people who own a piece of your company).

Now, just as different types of fuel have different costs, the money you use also comes with its own 'costs.' Borrowed money has interest, and shareholders' money comes with an expectation of returns (like dividends or stock value growth).

WACC is the average 'cost' of this fuel, weighted by how much of each type you use. It's a way to calculate how much it costs you to keep your business running, considering both these types of capital.

There are three core components of WACC:

  1. Cost of Equity: This is what you promise to give back to your shareholders. It's not as straightforward as the interest on a loan, but think of it as the returns you need to provide to keep shareholders happy. It's often the pricier part of your capital because shareholders take on more risk than lenders (since they get paid last if things go south).

  2. Cost of Debt: This is easier to understand. It's the interest you pay on your borrowed money. It's typically lower than the cost of equity because it's less risky for lenders—they get paid before shareholders if things go wrong.

  3. Weightings: Now, not all companies use the same mix of debt and equity. Some might borrow more, others might rely more on shareholder funding. WACC takes into account this mix (or weighting) to give you a more accurate picture of your average capital cost.

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Calculating the Weighted Average Cost of Capital (WACC) may seem daunting, but it's a straightforward process once you understand each component.

Let's break it down into manageable steps:

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The Cost of equity (Re) is calculated using the CAPM (Capital Asset Pricing Model), which equates rates of return to volatility:

Re = Rf + ERP * Beta

Where:

  • Rf = This is the risk-free rate in the location where the company does most of its business or raises funds. Information in most countries is available for free on Investing.com.

  • ERP= Equity Risk Premium. This data is available for free on Aswath Damodaran's page.

  • Beta: Public companies' beta is available on Yahoo Finance, and industry average betas are available for free on Aswath Damodaran's page.

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The first step in calculating the Cost of Debt (Rd) is determining the interest rate the company pays on its debt. If there are multiple sources of debt, calculate a weighted average.

Cost of Debt = Interest Rate on Debt × (1 - Tax Rate)

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Calculate the proportion of equity and debt in the company's capital structure:

  • E = Market value of the company's equity. For public companies, this is the market capitalization (market cap) available for free in Yahoo Finance or Morningstar.

  • D = Market value of the company's debt. Usually, only long-term debt is used unless there is a specific reason to include short-term debt.

Equity Proportion = E/(E+D)

Debt Proportion = D/(E+D)

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WACC = (E/(E+D))*Re + (D/(E+D)*Rd * (1-T)

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Having explored what WACC is and diving into the details of its calculation, we now turn our attention to its practical applications.

WACC is not just a theoretical concept; it plays a critical role in real-world financial decision-making. For startup founders and tech investors, understanding how WACC is applied can be a game-changer in various aspects of business valuation and strategy.

This section breaks down the common use cases and applications of WACC, illustrating its pivotal role in scenarios ranging from project evaluations to corporate finance decisions.

The following table offers a concise summary of these applications, shedding light on why WACC is a key metric in the financial toolkit of any business-focused individual.

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In summary, the Weighted Average Cost of Capital (WACC) is far more than a mere financial calculation; it's a vital tool for strategic decision-making. Through its diverse applications in discounted cash flow analysis, capital budgeting, and enterprise valuation, WACC helps startup founders and tech investors make informed, data-driven choices.

Understanding how to leverage WACC effectively allows for a more nuanced approach to evaluating investments, assessing growth opportunities, and planning future ventures.

As we move forward, it's important to recognize that while the principles of WACC remain constant, their application can vary significantly, especially in the context of startups and private companies. These entities often face unique challenges and dynamics compared to their public counterparts.

In the following section, we'll explore the nuances of calculating WACC for startups and private companies. We'll delve into how the lack of market data and the different risk profiles alter the WACC calculation, where to find relevant data for these calculations, and how these differences impact the use of WACC in private market valuations.

This insight will be particularly beneficial for those navigating the financial landscapes of emerging and privately held businesses.

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Calculating the Weighted Average Cost of Capital (WACC) for startups and small private companies is a bit different from doing it for big, publicly traded companies. These smaller companies don't have stocks or bonds that are bought and sold openly, so it's harder to figure out how much their equity and debt are really worth. Instead of using the usual market data, we have to find other ways to guess these values.

Startups usually face more risks because they're still getting established. This higher risk changes how we think about both the cost of their equity (the money from shareholders) and their debt (the money they borrow).

For example, when using formulas like the Capital Asset Pricing Model to calculate the cost of equity, we might have to adjust the numbers to account for this extra risk. Private companies, while not as risky as startups, also have their own unique risk factors that we need to consider.

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The way startups and private companies are funded can also be more complicated. They might use a mix of different kinds of shares and debts, like venture capital or bank loans, and each type has its own cost. This mix is often different from what you see in larger public companies, which adds another challenge to figuring out their WACC.

To estimate how much it costs these companies to have shareholders (cost of equity), we might look at what industry averages are or what returns investors like venture capitalists expect. For figuring out the cost of their debt, we think about how risky the company is and what the usual interest rates are. If they have special kinds of loans, we need to take those into account too.

Working out the balance between how much money comes from shares and how much comes from debt (the capital structure) isn't easy. It's important to think about both what the company's finances look like now and how they might change as the company grows.

Because of all these unique factors, we might need to use different methods to work out the value of startups and private companies. This could mean tweaking the usual ways of calculating things to better fit the specific industry or market conditions of each company. For startup owners and investors, getting this right is key.

It helps make sure that the WACC figure they're using really shows what their capital costs, giving them a solid base for making smart financial choices and valuations.

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When evaluating the Weighted Average Cost of Capital (WACC), it's crucial to recognize that the landscape varies significantly between startups/private companies and established public companies.

These differences are rooted in the nature of their operations, access to capital markets, and overall risk profiles. Understanding these distinctions is key for investors and business owners alike in making informed financial decisions.

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There are four main reasons for these differences between building a WACC for private companies and public companies:

  1. Transparency and Data Availability: Public companies are obligated to disclose financial information, making it easier to assess their financial health. This transparency is often not present with private companies or startups, leading to a reliance on estimates or industry comparisons for valuation.

  2. Risk and Return Expectations: Investors in startups and private companies generally expect higher returns due to the increased risk. This is often a result of limited operating history, smaller market presence, or unproven business models, affecting both the cost of equity and debt.

  3. Funding Sources and Structures: Startups and private companies may rely more heavily on venture capital or private equity, which can carry different terms and costs compared to traditional public market financing. This diversity in funding sources leads to unique capital structures that must be carefully considered in WACC calculations.

  4. Growth and Volatility: Startups, in particular, often have high growth potential but also face greater volatility and uncertainty. This impacts their capital costs as potential for high returns is weighed against higher risks.

In conclusion, while the foundational concept of WACC remains consistent across different types of companies, the specifics of its calculation and the components involved vary considerably between startups/private companies and public companies.

These variations are essential to understand for accurate financial analysis and valuation in diverse business environments.

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The Weighted Average Cost of Capital (WACC) has long been the go-to metric for companies and investors when evaluating potential investments and making capital budgeting decisions.

However, WACC is not without its limitations, and a growing number of alternative valuation methods are gaining traction.

This section explores some of the most prominent alternatives to WACC, including Adjusted Present Value (APV), Weighted Average Risk-Adjusted Return (WARA), and Real Options Valuation.

1. Adjusted Present Value (APV):

APV builds upon the traditional Net Present Value (NPV) method by explicitly factoring in the riskiness of an investment. NPV, simply put, estimates the current worth of all future cash flows (both in and out) associated with a project, discounted to present-day value using a standard rate.

Think of it as bringing all future money back to today's dollar value.

APV takes this a step further by adjusting the discount rate based on the specific project's risk, giving a more accurate picture of its true value, especially for riskier ventures that might be undervalued by a basic NPV calculation.

2. Weighted Average Risk-Adjusted Return (WARA):

WARA takes a different approach to accounting for risk compared to APV. Instead of adjusting the discount rate, WARA assigns individual risk-adjusted return rates to each component of a project's capital structure. This allows for a more granular assessment of the risk-return trade-off associated with different financing sources.

WARA can be particularly useful for companies with complex capital structures or those operating in volatile industries.

3. Real Options Valuation:

Real options valuation recognizes that certain investments offer the potential for future growth and flexibility beyond the initial cash flows. This method values these options to expand, abandon, or adapt the project based on future contingencies. Real options valuation can be particularly valuable for assessing investments with long payback periods or significant strategic implications.

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Choosing the Right Tool for the Job

The choice of which valuation method to use ultimately depends on the specific characteristics of the investment being evaluated. WACC remains a valuable tool for basic decision-making, but APV, WARA, and real options valuation offer valuable alternatives for situations where risk, complexity, or optionality play a significant role. By understanding the strengths and limitations of each method, companies and investors can make more informed and nuanced valuation decisions.

Additional Considerations:

  • Data Availability: Some alternative valuation methods, such as real options valuation, require more detailed data and assumptions than WACC. This can be a challenge for companies with limited information or for projects in uncertain environments.

  • Complexity: APV and WARA can be more complex to calculate than WACC, requiring specialized knowledge and software. This can be a barrier for some companies, particularly smaller businesses with limited resources.

  • Subjectivity: The inputs and assumptions used in alternative valuation methods can be subjective, leading to potential discrepancies in valuation estimates. It is important to be transparent about these assumptions and to conduct sensitivity analyses to assess the impact of uncertainty.

By venturing beyond WACC and exploring alternative valuation methods, companies and investors can gain a deeper understanding of the risks and rewards associated with potential investments, leading to more informed and ultimately, more successful decision-making.

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Throughout this article, we've explored the Weighted Average Cost of Capital (WACC) and its significance, especially for startups and private companies. We started by defining what WACC is and why it matters, then moved on to how it's calculated and its role in making financial decisions.

We saw that for startups and private firms, calculating WACC can be tricky due to factors like higher risks and less public data.

We also looked at alternatives to WACC, like APV, WARA, and Real Options Valuation, which can be better in some situations. Understanding these different tools, from WACC to its alternatives, is crucial for startup founders and investors.

It helps in making informed choices about where to invest money and how to grow a business.

In summary, while WACC is a fundamental concept in finance, it's important to know its limitations and when to use other methods.

This knowledge is key to navigating the complex world of financial decision-making and ensuring the success of your business ventures.

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